• Google Lighthouse SEO Scores of Every Shopify Theme
    by Hamlet Batista on August 12, 2020 at 3:16 pm

    This post addresses the SEO capabilities of every Shopify theme, using Lighthouse, across various page types — home, products, collections, blogs — for desktop and mobile. The post Google Lighthouse SEO Scores of Every Shopify Theme appeared first on Practical Ecommerce.

  • Share Customer Data Anonymously to Combat Fraud
    by Armando Roggio on August 11, 2020 at 6:53 pm

    Ecommerce fraud prevention depends on good data. That data can come from payment card providers, credit bureaus, address listings, and, more recently, other merchants. The post Share Customer Data Anonymously to Combat Fraud appeared first on Practical Ecommerce.

  • Is Apple Entering the Payment Acceptance Business?
    by Mike Eckler on August 11, 2020 at 2:06 pm

    In July, Apple acquired Mobeewave, a relatively unknown payments-technology startup in Montreal, Canada for, reportedly, $100 million. For nine years, Mobeewave has been developing technology to convert conventional smartphones into payment-accepting devices without requiring additional hardware components. The post Is Apple Entering the Payment Acceptance Business? appeared first on Practical Ecommerce.

  • 13 Robust Newsletter Plugins for WordPress
    by Sig Ueland on August 10, 2020 at 3:05 pm

    WordPress is a highly customizable content management system. With the right plugins, it can be a robust email marketing platform to create a newsletter and build a list of subscribers. Here is a list of newsletter plugins for WordPress. The post 13 Robust Newsletter Plugins for WordPress appeared first on Practical Ecommerce.

  • SEO How-to, Part 11: Mitigating Risk
    by Jill Kocher Brown on August 10, 2020 at 11:04 am

    The risk to organic search performance from altering a website usually comes from changes to content, linking structures, or underlying technology. With careful planning and execution, however, you can mitigate the risk from those changes and increase the likelihood of better rankings. This is the 11th installment in my "SEO How-to" series The post SEO How-to, Part 11: Mitigating Risk appeared first on Practical Ecommerce.